Cotton as a fiber is plant-based and as such is more sustainable than synthetic fibers.

It is renewable and supports about 250 million people globally. Worn around the world, over 25 million tons of cotton is produced every year in around 85 countries.

Cotton is approximately 55 percent of the fiber used in clothing and textile production. Over 60 percent of the world’s cotton is grown and produced in developing countries and provides a livelihood for over 100 million farmers. But intensive farming methods are used, such as overusing water and pesticides, and those methods threaten the ecosystems cotton depends on. And so here comes the concept of Sustainable cotton. tos.